Jerry Jones Insults Cowboys Fans, Reveals Exactly Why He Won't Go 'All In'
![Dec 30, 2023; Arlington, Texas, USA; Dallas Cowboys owner Jerry Jones applauds during the Ring of Honor induction ceremony at half time in the game against the Detroit Lions at AT&T Stadium. Mandatory Credit: Tim Heitman-USA TODAY Sports Dec 30, 2023; Arlington, Texas, USA; Dallas Cowboys owner Jerry Jones applauds during the Ring of Honor induction ceremony at half time in the game against the Detroit Lions at AT&T Stadium. Mandatory Credit: Tim Heitman-USA TODAY Sports](https://images2.minutemediacdn.com/image/upload/c_crop,w_6000,h_3375,x_0,y_0/c_fill,w_720,ar_16:9,f_auto,q_auto,g_auto/images/ImagnImages/mmsport/181/01j3qrxyjyk3vn21yb4n.jpg)
Dallas Cowboys' fans two least favorite words used to be something like "Philadelphia Eagles." But that has really changed this offseason. If you ask what two-word phrase is least popular in Texas right now, it's probably "all in."
Jerry Jones got everyone excited with it. Then his actions this offseason proved that he was just blowing smoke. And yet he still doubled down on it. And went on to offer weird explanations, pretending that this offseason actually has somehow been an all-in offseason.
How can he really expect fans to buy what he's selling at this point? Well, he and Stephen Jones decided to really rub it in Cowboys' fans faces. To them, it sounds like this offseason was a massive success.
Have Cowboys season-ticket holders expressed frustration with the lack of playoff success?
— Jon Machota (@jonmachota) July 26, 2024
Stephen Jones: "We had our highest rate of renewal that we've ever had on season tickets."
Jerry Jones: "And the fastest. Fastest it's ever happened. In the league. In the NFL."
How much more insensitive could you be to the current tone of the fan base? You completely ignored making any significant additions in free agency. Your star wide receiver is holding out. Your franchise quarterback is preparing to play elsewhere. And you're publicly boasting about how great your ticket sales are?
It not only feels like a major middle finger to Cowboys fans, but it also feels like a brief (and frustrating) glimpse of honesty from Jones. Why does he refuse to make tough coaching moves when they're necessary? Why won't he bring in big-name free agents or trade pieces? Why does he consistently botch contract negotiations with his biggest stars?
Because football is not his top priority.
His franchise hasn't made it to the NFC Championship since 1995. That's six years before his latest first-round pick was even born. But hey, at least his season ticket sales are fast, right? I mean, the fastest in the league!
Fans should be oh so happy that Jones' pockets haven't been negatively impacted by his refusal to commit to putting out the best on-field product possible, right? Well, if anyone isn't happy about it, apparently that's also exactly what Jones wants.
#Cowboys owner Jerry Jones saying the quiet part out loud...
— Ari Meirov (@MySportsUpdate) July 26, 2024
(via @jonmachota) pic.twitter.com/B8Ck4mDAJD
"My dear, when people show you who they are, why don't you believe them?"
At this point, there's no hope that Jerry Jones is going to change. He is who he is. No amount of complaining is going to work, especially while Jones is making record profits. Cowboys fans are diehards, and you're never going to see them willing (in any significant numbers) to stop spending money to support the team in a way that would affect Jones' bottom line. But this attitude makes it harder and harder to support the team.
It's looking more and more like the Cowboys are going to have to wait for Jones to sell the team before they see the franchise make any actual efforts to return to the level of greatness it once represented. And that's not just a loss for Dallas — that's a sad reality for the NFL as a whole.
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